At Comic-Con last weekend, Nickelodeon hosted a "Turtles vs. Foot" battle that challenged Convention goers to choose a side in the battle of good against evil. To participate, you had to find and visit a truck parked in a parking lot next to Petco Park in downtown San Diego. At the truck, you chose your side and claimed a trucker hat that displayed your allegiance. To earn the hat you had to visit http://www.turtlesvsfoot.com and accomplish a series a tasks, the key one being sharing the promotion on Twitter and/or Facebook. (If you didn't have a smartphone to do this on, the staff at the truck was very accommodating and accepted generic sharing of the link to Twitter or Facebook, or a "promise" to do so.)
People who were spotted by the prize crew wearing their trucker hat could win a bag of TMNT goodies. Where the prize crew lurked was a bit of a mystery, but I finally spotted them running through the line to get into the TMNT panel on Friday morning, which was when I got my prize bag. I spotted them again circling the Nickelodeon booth on Saturday morning, where there was a constantly long line for the merchandise booth.
The prize bags were really neat tote bags (first seen at Toy Fair this past February) that were for sale at the merchandise booth for $20. Inside the bag the contents varied, but generally included a couple of posters (one a recreation of the first TMNT comic book cover with the new Nickelodeon CGI Turtles, one a Turtle dressed as the Mona Lisa), a T-shirt or two (the TMNT shell shirts or designer shirts available from the merchandise booth), and an autographed toy from the personal collection of Kevin Eastman.
One of the tasks on the Turtles Vs. Foot website allowed you to receive a call from either Splinter or Shredder (depending on the side you had chosen). You can hear these two pre-recorded messages below.
Splinter Incoming Message: (download)
Shredder Incoming Message: (download)
If you called back the number you received these two calls from, you heard another message inviting you to leave a message.
Splinter Outgoing Message: (download)
Shredder Outgoing Message: (download)
In the end, to no surprise, the Turtles won the battle against the Foot! Turtle Power!